What does the dwell time for weblogs? If the dwell time effect on the ranking? 4 Tips on how to increase the time to visit blogs.

The dwell time is a qualitative criterion for evaluating a site. A high retention is that the site offers interesting content. "Interesting" is objectively true, but there are SEO people who assume that a high retention has a positive influence on the ranking (or will have in the future). After all, search engines - the ability to measure the retention time - especially Google.

Three possible sources of information are already available Google: First, are the visiting hours of the pages that use Google Analytics before. Second, the search behavior on search engines is easily measurable. A searcher clicks in the SERPs on a website and immediately comes back, it can be assumed that this page does not suit the searched term. Third, there are some people who have Google Toolbar installed. Depending on the settings so that Google can track every website and its associated retention! Quite likely, therefore, that the qualitative factors affecting future behavior of the visitors using the rankings in the SERPs.

A high retention time is so that visitors have found something that was of interest to them Thus, a high retention has a positive effect on the Besucherloylität -. Finally a contented visitors come back more.

Analysis: Average visit time of individual items compared with the site average

Racker weaves such as Google Analytics give us bloggers a very nice analysis of the hand, which can show the average visit time for each individual blog post. For target-ich.de I noticed that the residence of one article to another varies greatly.

First: Check out if your blog meets the basic requirements!

A blog should be loaded quickly and clearly structured. Important in articles: divide text into paragraphs that highlight key points and headings in bold and also incorporate appropriate graphics! In addition, a search should be available for the visitor - but he should look for something else - has the ability to search with you in your first blog, before he goes back to the search engine.

Second, content is (still) King:

The important thing is that visitors will find, are heritable which fluttered about search engines, an answer to her question. If a visitor from a search engine, the first step is indeed done: It has been found to be clicked on and thus has a unique visit more in the statistics. However, it is difficult to make this visitor a long-term recurring readers.

The longer the visitor stays on the article, the better the content satisfies his need, the better fit the content to their interests and the better the content is written. What I see good in my statistics: Articles that contain only text and graphics are also appropriate videos, looked longer. Embed videos so better to link instead!

Check your web statistics and also about the most common exit pages. Perhaps there is a way to make those products more interesting! This can also one or another hasty exit from the blog to be something hinausgezört.

To the visitor, after reading the article even longer to stop on the blog, you should at the end of the article refer to similar items. There are especially suitable for WordPress plugin.

Third, dwell time "artificially" rn ext.

How many times have you been reading an article, while a link is clicked (which opens in the same window / tab), although it did not read the article to an end? Determined many times! Often, you click on this website other then to another link - and hey presto you have forgotten the original page. Out of sight out of mind! On-target group ich.de I always handle links so that they open in a new tab. So I reduce the risk that one or the other reader leaves my side and not come back. A more elegant way to offer tools like Apture ( via ). This may be third-party content such as Wikipedia articles and YouTube videos to open your page using a kind of pop (like lightbox ) and the visitor must leave the site to read the information. For Apture way, there is also a WordPress plugin.

Fourth, embed external content into your own blog:

There are many vendors from which to News "subscribe" to specific topics. These are issued automatically at the desired location. Another possibility consists in the fact topics relevant tweets automatically integrate into your own blog. Twitters itself more often than their blog write articles, are also possibilities for plugins, which publish your tweets automatically as a blog post in your blog. Well I find this tool especially when it adjusts so that it lists the weekly published in aggregated form tweets into a blog article.

These ideas may not necessarily increase the time a single article, but it can extend the entire visit some time. Put yourself in the position of a recurring visitor. He has come to visit euern blog again and there is no substantive, so he left the blog probably as fast as he did. Therefore, this provides an ideal base for all bloggers to publish the non-daily (or more often) new article