Archive for December, 2009

The year draws to a close. Time for a little summary regarding www.zielgruppe-ich.de basis of the evaluations seitwert.de.
After mid-2008 had delivered my previous websites for reasons of time, I realized quickly that I can not do without ;-) and so I am - after an eternity felt - again decided to set up a new site. www.zielgruppe-ich.de on 3 Born in March 2009. I took everything down from what I felt from a marketing point of view as a "write value" and what I wanted to show from the perspective of a consumer, therefore, "to a marketer, for other consumer" or the other way around. As it is with the good intentions for next year, I have not kept to this course. Although I have kept the subjects, but makes my date, much to be desired, especially in summer. So I have actually managed to write in the months of August, September and October, not a single article. Shame!
First, I go to this website simply my desire for writing articles on topics that interest me, what I do then in most cases, in which I write about advertising, brands and gadgets. But I would like to enlighten you. So I raise my experiences in love out positive, but to denounce negative. Second, I consider this blog as well as a little experiment, I say openly and honestly. It has ansich next to the letter and the fun of Wordpress, three major goals. First, I want my online reputation even in your hand. Christian Koch, there are many. Very many. This combination was probably name a few more years very popular. I think it's more important, to be found quickly. And when you find me, then please properly setting - and that is my blog, and not some outdated profile on a party page or Youtube. Second, the blogosphere provides excellent space for communication and networking. I have very much can learn from successful bloggers. I comment you and look forward each time anew, even if I get feedback. Thirdly, I would like to learn from the development of my blogs. For example, regarding the ranking. Current SEO views interest me. Unfortunately I have little time and leisure to more than just a fraction of the tips have to implement. But it has never hurt on the ball to. I have the blog so since birth [crossed out] March seitwert.de analyzed by five times. It was nice to see that has been done here in a few articles and a few adjustments to something. Here's the screenshots in chronological order.
<<seitwert_analyse_zielgruppe-ich_20090625.jpg>> <<seitwert_analyse_zielgruppe-ich_20090708.jpg>> <<seitwert_analyse_zielgruppe-ich_20091214.jpg>> <<seitwert_analyse_zielgruppe-ich_20090313.jpg>> <<seitwert_analyse_zielgruppe-ich_20090529.jpg>>
Even if I auzeige now how young and little frequented my blog, I wish this is the first time a few statistics for the period 3 March to 15 December 2009 show. Well, the statistics would change anything if I would wait with the analysis until the end of the month, to illustrate reichts jeodch out. So Google Analytics provides for 10 months in 2009 are:
Visitors:
Just Visits 4200, 3,300 unique visitors and about 6,800 page views has been on this new website. Most come from Germany, but also from Austria and Switzerland will be happy to access target-group-ich.de. What is nice to see: The more there is new content, the higher the retention. In the months in which I have written more, it is up to an average of 3:12 minutes. In the summer months, in which I have not written an article, this has fallen continuous, even up to an average of 12:44 minutes in October. The average call my visitors to 1.61 pages. Again, it is again, that much more websites are called, each current one keeps his weblog (leader in March with an average of 2.08 pages per visitor). Too bad also that apparently interested in less than a third of all visitors in addition to the first article called for more articles. Thus 74.47% of all visitors, only a single page called, 13.56% two pages, 5.51% three sides, and so on. According to Analytics, approximately 80% of all requests by "new" visitors, and thus 20% from recurring.
Traffic Sources:
No one source of access, search engines, with 60.53% of all requests, with one very clear to say that it is almost exclusively to Google. Only a fraction came over Yahoo, Altavista, Bing and co. 21.6% from referring websites. Nice to see that represented here, in addition to platforms such as facebook, bookmark services such as mister-wong also blogs on which I comment you. The remaining 16.5% of all requests were direct requests.
Keywords and Content:
Interesting is the following: The Top 5 of keywords and phrases that led visitors to this site, always have any connection to advertising. Beautiful, I think, finally I write either on advertising (in the broad sense) or through experience. The most read articles are now, however, experiences.
These figures are even now let's say modestly. Still, it makes me proud that I have this set up with minimal effort. I have many ideas for articles for the coming year. I will certainly convert even here one or the other. It is "only" a hobby - a hobby but also one must place the highest demands ;-)

The year draws to a close. Time for a little summary about ich.de-target group.

After mid-2008 had delivered my previous websites for reasons of time, I realized quickly that I can not do without ;-) and so I am - after an eternity felt - again decided to set up a new site.

Audience-ich.de on 3 Born in March 2009. I took everything down from what I felt from a marketing point of view as a "write value" and what I wanted to show from the perspective of a consumer, therefore, "to a marketer, for other consumer" or the other way around. As it is with the good intentions for next year, I have not kept to this course. Although I have kept the subjects, but makes my date, much to be desired, especially in summer. So I have actually managed to write in the months of August, September and October, not a single article. Shame!

First, I go to this website simply my desire for the topics to write about items that interest me, what I do then in most cases, in which I advertising, brands and gadgets to write about. But I would like to enlighten you. So I raise my experiences in n like to show positive, but to denounce negative. Second, I consider this blog as well as a little experiment, I say openly and honestly. It has ansich next to the letter and the fun of Wordpress, three major goals.

  • First, I want my online reputation even in your hand. Christian Koch, there are many. Very many. This name was probably a few more years combined very popular. I think it's more important, to be found quickly. And when you find me, then please properly setting - and that is my blog, and not some outdated profile on a party page or Youtube.
  • Second, the blogosphere provides excellent space for communication and networking. I have very much can learn from successful bloggers. I comment you and look forward each time anew, even if I get feedback.
  • Thirdly, I would like to learn from the development of my blogs. For example, regarding the ranking. Current SEO views interest me. Unfortunately I have little time and leisure to more than just a fraction of the tips have to implement. But it has never hurt on the ball to.

I have the blog so since birth five times through March seitwert.de analyzed:
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The end of unified search results?

Personalized search results have been previously available only to users who have logged into their Google account are displayed. Since 5 December now receives ANYONE who is looking at something Google personalized search results. For this purpose, collects and analyzes Google's web history after 180 days in the cookie using the browser.

Does this affect the ranking of websites?

This raises the question of whether this has an impact on search engine optimization. Supposedly already incorporate user behavior of Google users logged into the SERPs (Search Engine Result Pages) with. Depending on how large the number of logged-in users to the general searches was to change the results now. So far, the proportion rather low, the probability is higher that the search results, or the ranking of various Web pages will change soon.

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At our last flight with Ryanair , our luggage was damaged. This review shows how an appeals process should not be.

Actually, my overall impression of the flight was positive in the light of the price. Crucial for this review was, among some other things the non-transparent appeals process.

The check and the flight:
Arriving at the small Memmingen Allgäu Airport, I was pleasantly surprised by the very cheap parking. The first thing we have abandoned our pram or stroller as free baggage. That sounds great, however, was given the fact that each additional luggage (with max. 15kg) other fees, costs only a small consolation. Therefore, we decided to carry two medium sized bags as hand luggage for few days. When checking in we were subjected to an extreme security check, which was even more thoroughly than by equip my trip to the USA. So I even had a small bottle of my son in front of the airport staff open and drink from, so make sure the lady was that it contains no other substances.

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Another comdirect Review, in which I daily limit on cash withdrawals and transfers from and to use the VISA card would like to respond specifically.

Transfers: Comdirect offereriert basically three ways to transfer:

  1. Online transfer: Probably the most common way for a direct bank. Here are the comdirect NO LIMIT. This applies only to transfers to domestic Drittkonten! Condition is of course that the Giro or the payment of insufficient funds in account accordingly. If you want to online than 12,500 € on a foreign third-party account pay more, so this must be notified to the German Bundesbank , which tax background, however, and each institution should be. Also good to know: It is not possible from the online savings account (or the call money plus account) directly paid into a third-party account, ie, you must transfer the amount from the money market account in advance (by Tan) to the current account. This is however quite quickly. For me it was the same day.
  2. Telephone advice: When you transfer order by phone can be up to 12,500 € per day on Drittkonten comdirect transfer or other account. Transfers from the savings account to the disbursement account / current account are unlimited.
  3. Written money order by mail or fax. According to the website comdirect here is the daily limit for transfers to Drittkonten gerademal at 250 €. That's funny. Recently I had one lady said in comdirect customer hotline that there was a written request for payment, no limit. Since this but I am a little risky right now, I think that more of the details of comdirect FAQs, ie 250 € per day, is more probable.

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Definition: What are "unsought goods"

The thing is really so simple as you think, but I now get something:

When consumer goods are well known, those products are described that are intended for direct supply and use by the consumer. There is a difference in

  • convenience goods, thus custom goods that are not needed every day and you would like to purchase a minimum of effort. The consumer expects that there is to buy them almost anywhere. Example: cigarettes (Ok, at least in Germany). Below is again in "staple goods" (Mr. Meyer always buys Becel), "impulse goods" (Mr. Meyer spontaneously buys gum ausliegen involved in the fund) and "emergency goods" (Mr. Meyer bought Sagrotan because the swine flu was declared a pandemic) distinguished.
  • Shopping goods are generally purchased less frequently and in contrast to "convenience goods" the consumer is here, after a careful selection process, an informed buying decision. This, of course, consumers do less frequently. Best example: Mr. Meyer bought a really good brand new furniture for the living room.
  • Specialty goods: Here is the consumer willing to purchase a special effort to take on for. These are goods with which he has made little experience or higher-value, expensive goods, which offer only a few. Example: Mr. Meyer then buys a bottle of Mouton Rothschild from 1945 to his friends indicated before.

Sun and what is missing now in this collection of consumer goods? Read the rest of this entry »

Successful combination of Linkbait and Tweetbait of druckerei.de!

Values Twitter fans and do not want to admit it: This is THE chance on a first-class wall calendar 2010 in the size of 1000 x 700 millimeters in stylistic reference to the micro-blogging service Twitter. A few blue and red bird, and even the Failwale have found a place that, as well as a list, from which one can read, whether one is for Twitter-addicted. The calendar is printed on good paper and writable, so that you can also register your scribbles nice appointments.

kalender2010_twitter

Who gets this calendar? Read the rest of this entry »

A sneaker label in just three months - without any advertising budget! As two students found using social media buyer for a shoe that it still did not buy!

A story that class so I feel I must write about it: Oliver and Sven are the names of two flaek behind, so to say, the new sneaker brand, whose blog header is so fitting as enlightening, "opened before established". As a media design students of the BA Ravensburg they made from your passion to brass tacks:

If two media design students get with a not inconsiderable interest in sneakers, the possibility to determine the subject of their thesis free, it is almost at hand, what it will go: an own sneaker label.

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