After mid-2008, I had given my previous web pages due to time constraints, I realized quickly that I can not live without and so I - for one felt like eternity - again decided to set up a new weblog. www.zielgruppe-ich.de on 3 Born in March 2009. I resolved to write down everything that I felt from a marketing point of view as "write value" and what I wanted to show from the perspective of a consumer, therefore, "to a marketer, for other consumer" or the other way around. As it is with the good intentions for next year, I have not kept it, of course. Although I have kept the topics, but makes my date, much to be desired, especially in summer. I've actually managed to write in the months August, September and October, not a single article. Shame!

These numbers are now so let's say modestly. Still, it makes me proud that I have this set up with minimal effort. I have many ideas for articles for the coming year. I am determined to rebuild here one or the other. It is "only" a hobby - a hobby but also must be set very high standards

The year is coming to an end. Time for a little summary about the target group-ich.de.

After mid-2008, I had given my previous web pages due to time constraints, I realized quickly that I can not live without and so I - for one felt like eternity - again decided to set up a new weblog.

Target group on 3-ich.de Born in March 2009. I resolved to write down everything that I felt from a marketing point of view as "write value" and what I wanted to show from the perspective of a consumer, therefore, "to a marketer, for other consumer" or the other way around. As it is with the good intentions for next year, I have not kept it, of course. Although I have kept the topics, but makes my date, much to be desired, especially in summer. I've actually managed to write in the months August, September and October, not a single article. Shame!

For one, I'll go with just my desire for this site, write articles about topics that interest me, what do I do in most cases, in which I write about advertising, brand and gadgets. But I would like to enlighten you. So I lift up in articles like n out positive, but to denounce negative. Second, I consider this blog as well as a little experiment, I say openly and honestly. It has ansich addition to writing and the fun of WordPress, three major goals.

• First, I want my online reputation even in your hand. Christian Koch, there are many. A lot. This name was probably some combination of more years very popular. I think it's more important, to be found quickly. And if you find me, please do so in an appropriate environment - and this will be my blog, and not some outdated profile page at a party or on Youtube.
• Second, the blogosphere offers excellent space for communication and networking. I very much can learn from successful bloggers. I comment on you and me happy again, even if I get feedback.
• Thirdly, I would like to learn from the development of my blogs. For example, with respect to the rankings. Current SEO views interest me. Unfortunately I have little time and leisure to more than just a fraction of the tips have implemented. But it has never harmed stay on the ball.

I have a blog so since birth five times through March seitwert.de analyzed:
Read the rest of this entry »

The end of unified search results?

Personalized search results were previously available only to users who had logged into their Google account displayed. Since 5 December will now EVERYONE who looks at something Google and personalized search results. For this purpose, collects and analyzes Google Web History for 180 days in the browser via a cookie.

Does this affect the ranking of websites?

This raises the question as to whether this has an impact on search engine optimization. Allegedly already incorporate user behavior of Google users are logged into the SERPs (Search Engine Result Pages) with. Depending on how large a proportion of the total logged-in users searches, was able to change the search results now. So far, the proportion was rather small, the probability is higher that the search results, or the ranking of various web pages will change soon.

Read the rest of this entry »

On our last flight with Ryanair , our luggage was damaged. This review shows how a grievance process should not be.

Actually, my overall impression of the flight was positive considering the price. Crucial to this field report, was next to a couple of little things the non-transparent complaint process.

The check-in and the flight:
Arriving at the small Allgäu Airport Memmingen, I was pleasantly surprised by the very cheap parking. First of all, we gave up our pram or buggy as free baggage. That sounds great, but was given the fact that each additional baggage (with max. 15kg) other fees, costs only a small consolation. Therefore we decided to carry two medium sized bags as hand luggage for several days. When checking in, we were subjected to an extreme security check, which was even more thoroughly equipped than from my trip to the United States. I even had a small bottle of my son in front of the airport staff to open and drink from, so make sure the lady could see that it contains no other substances.

Read the rest of this entry »

Another comdirect experience report, in which I would like to focus on the daily limit of transfers and withdrawals, and the use of the VISA card.

Transfers: Comdirect offereriert basically three ways to transfer:

1. Online Bank Transfer: The most common way for a direct bank. There is NO LIMIT to the comdirect. This applies only to transfers to domestic third-party accounts! This is of course also means that the checking account and the payout corresponding insufficient funds. If you want to have online on more than 12,500 euros to a foreign third-party account, so you have this report of the German Bundesbank , which has, however, tax law and background for each financial institution should be so. Also good to know: It is not possible online from the money market account (or the allowance plus account) directly to transfer to a third account, that you transfer must advance the amount from the money market account (by Tan) on the checking account. This is however quite surprising. For me it was within the same day.
2. Telephone advice: When the transfer order by phone, you can up to 12,500 € per day on third party accounts or other comdirect transfer account. Transfers from the savings account to pay the account / checking account are not limited.
3. Written money order by mail or fax. According to the website is here comdirect the daily limit for transfers to third party accounts at a mere 250 euros. That is funny. Recently I had a lady declared in comdirect hotline that there was a written request for payment for overtime. Since this but I am a bit risky right now, I think that more of the details of comdirect FAQs, ie 250 € per day, is warscheinlicher.

Read the rest of this entry »

The thing is really as simple as you think, but I still get something out now:

As is well known consumer products are those products referred to are intended for direct supply and use by consumers. There is a difference in

• convenience goods, ie goods habit that one uses every day and you want to purchase with minimal effort. The consumer expects that there is to buy them almost anywhere. Example: cigarettes (ok, at least in Germany). By this is again in "staple goods" (Mr. Meyer always buys Becel), "impulse goods" (Mr. Meyer spontaneously buys gum ausliegen involved in the office) and "emergency goods" (Mr. Meyer bought Dettol because the swine flu has been declared a pandemic) distinction.
• Shopping goods are generally purchased less frequently and in contrast to "convenience goods", the consumer is more careful selection process here to make informed purchasing decisions. This, of course, consumers do less frequently. Best example: Mr. Meyer buys a new really good brand sofa for the living room.
• Specialty goods: Here is the consumer willing to take a special effort to buy up. These are goods which he has made little experience, or high-end, expensive products that offer only a few. Example: Mr. Meyer buys ie a bottle of Mouton Rothschild from 1945 to show off to his friends.

So and what is missing now in this collection of consumer goods? Read the rest of this entry »

Successful combination of linkbait and Tweetbait of druckerei.de!

Twitter fans, and the values ​​that do not want to admit it: This is THE chance on a first-class wall calendar 2010 in the size 1000 x 700 mm stylistically similar to the micro-blogging service Twitter. A few blue and red bird, and even the Failwale have found a place out as well as a list, from which one can read, whether it's the Twitter-addicted. The calendar is printed on good paper and rewritable, so you can add events to your scribbles and beautiful.

Who gets this calendar? Read the rest of this entry »

A sneaker label in just three months - without any advertising budget! As two students are using social media buyer for a shoe that it still did not buy!

A story that I find great Sun, that I should write about: Sven Oliver and the two hot flaek behind, that's the name of the new sneaker brand, whose blog header is so appropriate as enlightening: "opened before established". As a media design students of the BA-Ravensburg they turned their passion to brass tacks:

When two media design students get with a not inconsiderable interest in tennis shoes, the possibility to determine the topic of her thesis free, it is almost obvious what it will go: private label sneakers.

Read the rest of this entry »